As Director, Communications Strategy, Collette oversees MDR Strategy Group’s strategic communications efforts and has been at the forefront of leading several transformative projects for Canadian regulatory bodies.

Prioritizing AI to increase efficiencies and maximize communication reach and impact, Collette is recognized nationwide for her unwavering commitment to strategy and ability to effortlessly champion significant projects to increase regulators’ visibility and marketplace credibility.

With more than ten years of experience in the Canadian regulatory sector, she previously worked with the College of Physicians and Surgeons of Alberta, the Nova Scotia College of Social Workers and the Nova Scotia Barristers’ Society. Through her work with regulators, she has managed member communications, media relations, copywriting, website redevelopment, social media strategy, stakeholder engagement, and community outreach programs.

In addition to her regulatory experience, Collette has developed and implemented digital communication and branding strategies for non-profit organizations. She uses her insight and experience as the Board Chair for Eating Disorders Nova Scotia and previously supported the organization as a peer mentor and Chair of Eating Disorder Awareness Week.

Collette obtained her Bachelor of Arts degree from Dalhousie University, and received an Advanced Diploma in Public Relations from the Nova Scotia Community College (NSCC).

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